Everyone needs video for everything now. In the age of social media, video is viewed and shared more than any other form of online content and makes up 90% of all internet traffic.
Featuring video on the landing page of your website makes it 53% more likely to show up on the first page of a Google search, video in emails increases open rates by 5.6% and click-through-rates by 96.38% and blog posts containing video pull in triple the inbound links of posts without video.
If there is one place the world goes together every day, that would be YOUTUBE. It’s the thing that unites us, it’s the common denominator. From the rice farmer in Southeast Asia to the wall street professional, they are all looking at youtube. Youtube also hits the most coveted demographic in the entertainment industry, 18-26.
Video is power. Did you know that YouTube is now the second largest search engine in the world? There are a staggering 23,000 videos viewed on YouTube every second! Video is not the marketing tool of tomorrow, Video is the marketing tool of today.